In the Web industry, the HUGE buzzword right now is SEO, which stands for Search Engine Optimization.  A properly optimized site can mean big traffic through any of the major search engines, but just how to get there is a topic of debate.  The truth is, there are some really important things that can be done, and a lot of things that are a waste of time.  Knowing the difference can be difficult, too.  That's why IndieBuzz PR is here to help.  For instance, many services will offer to submit your site to thousands of search engines, which does absolutely nothing, and is simply a waste of time and money.

 

We don't submit your site, we get your site crawled properly by ALL major search engines.  Our Web staff has been working with SEO since the days when Excite and Altavista ruled the search engine world, and we know what gets results!  From evaluations for people who run their own Web sites, to working directly with your code, we can help you get better placement and much more traffic at a fraction of the cost of our competition.  Our SEO services include:

 

Web Site Evaluation

If you design or maintain your own Web site, you may want to do your own SEO work.  However, poring over the thousands of sites with tips and tricks can take a long time, and much of the information is outdated or just plain inaccurate.  We can give your site a full source code evaluation, and give you a start in the right direction.  This can save you a TON of time, and make your work more productive. 

 

Source Code Modification

We can take care of modifying your site's source code, saving you time and making sure the job is done right.  We work directly with your source code to undo a lot of the damage done by many Web editing suites such as FrontPage and GoLive.  These programs often leave a lot of extra formatting behind, which dilutes your site's content and causes your search engine placement to drop significantly.  We can clean and enhance your code to make it load faster and get better placement every time.  The best option is to first purchase a Web Site Evaluation, after which we can provide you with a quote for custom code work. 

 

A proper Site Map can get your site a big boost, but creating one can be a challenge.  IndieBuzz PR creates XML site maps that we submit directly to Google, which is the gold standard in search engines.  This is different from submitting a site in that we are actually aiding search engines in crawling your site, showing them exactly what pages should be searched and which ones are the most important.  We can also provide you with an HTML Site Map to be placed directly on your site.  This can also help your placement, as well as providing better access for the disabled and a more well-rounded site altogether.

 

Inbound Links

Inbound links are a huge factor in Search Engine Optimization, but developing these links can be time consuming.  One way of developing inbound links is link swapping.  Swapping links with other sites is a great no-cost method, but its effectiveness is limited because every link in is matched with a link out.  We can help you to develop quality inbound links for the keywords that best match your site.  Online Press Release distribution is a good method, as is submitting articles of interest to various Web sites.  We can help you to develop these links by scouting sites that your potential customers visit and making arrangements with those sites to link to you.  This service requires custom pricing, as the amount of work involved varies depending on your industry and desired keywords.